ISSN (print) - 0131-7652

ISSN (online) - 2686-7605

Vol. 52 No. 1 (2022)
ASPECTS OF REAL ECONOMY

The Russian Рassenger Аir Тransportation: Crisis Responses and Directions for Recovery

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  • M.A. Fokeev
M.A. Fokeev
Graduate School of Business “National Research University “Higher School of Economics”, Moscow
DOI: https://doi.org/10.30680/ECO0131-7652-2022-1-96-120

Published 2021-12-29

Keywords

  • passenger air transportation; business model; airlines; airline strategies; impact of COVID-19 crisis; passenger air transportation industry development

How to Cite

1.
Fokeev М. The Russian Рassenger Аir Тransportation: Crisis Responses and Directions for Recovery. ECO [Internet]. 2021 Dec. 29 [cited 2024 Sep. 13];52(1):96-120. Available from: https://ecotrends.ru/index.php/eco/article/view/4368

Abstract

The crisis caused by the coronavirus pandemic has caused a significant drop in production performance in the passenger airline industry and has forced players to change their business models. Based on the references to the actions of airlines in 2020 and the first half of 2021 the author considers the applicability of the industry business model and the model of crisis response strategies in the Russian context. We determined the types of reactions of domestic airlines to the impact of the crisis and the elements, the depth of changes in business models taking into account regional specifics. The results of the analysis revealed a different from foreign airlines sequence of response of carriers to the crisis, expressed in a search for innovative solutions, the expansion of the value chain, in addition to reducing assets and applying for state support. Such behavior is related to regional peculiarities of the Russian market, expressed in institutional characteristics, market architecture and consumer behavior. Taken together, a comprehensive and chronological analysis over 1.5 years has also revealed a set of trends in the development of the passenger air transport market in Russia, the issue of the sustainability of which may be a subject for further case studies.
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